Juan Colorado Product Design Lead

Product design lead · AI + enterprise

Designing clarity into systems
that cannot stay simple.

I lead product design for complex software: AI workflows, healthcare platforms and enterprise tools. I work close enough to engineering to protect the idea through production.

View selected work ↓ Start a conversation ↗
Experience
10+ yearsdesign through production
Validation
9 of 10Nvidia usability test · n = 10
Design ops
9 → 6days per design-to-dev handoff
Solving AI workflow builder Solving AI Product system 01 / Enterprise AI Redacted Nvidia dashboard architecture Nvidia Enterprise AI EPM charger map on mobile EPM Zero to one Real product UI Evidence over theatre

Selected systems

Three projects.
Three kinds of proof.

No gallery of polished screens. Each case is a decision trail: what was unclear, what changed, what shipped, and what the evidence can—and cannot—prove.

Redacted task-oriented Nvidia supply-chain dashboard 01

CodeBranch · Client: Nvidia · Enterprise AI

Ten filters became one prompt.

Reframed a flat supply-chain interface around decisions, then replaced a hand-set query with a conversational workflow that marketing users could operate.

Evidence
9 of 10 preferred the conversational flow
Caveat
The tenth user never discovered prompting
Open case study ↗
Solving AI Autopilot production interface 02

Solving AI · Product leadership · Design system

First, prove the redesign works.

Built the measurement system before the screens. The baseline redirected the product work, and a token-driven system kept the improvement intact through engineering.

Comprehension
2 of 10 → 8 of 10
Handoff cycle
9 days → 6 days
Open case study ↗
EPM Carga Verde map interface 03

Self-initiated · Product + front-end

A problem I lived became a product I shipped.

Designed and built a cross-platform EV charger finder after repeatedly arriving at unavailable stations, then took the working product to EPM.

Scope
Research, product, web, native
Reality check
Live status remains simulated without EPM data
Open case study ↗

Live on the internet

Not mockups.
Working products.

Selected sites and products I designed and coded. Open any project to inspect the real responsive build, interactions, and production decisions.

EPM Carga Verde live product Live
EPM Carga VerdeProduct + web + nativeOpen site ↗
Bruja Mística live website Live
Bruja MísticaBrand + experience + codeOpen site ↗
Lina María Zuluaga psychology live website Live
Lina María ZuluagaService design + codeOpen site ↗
Fina Coquetería live ecommerce website Live
Fina CoqueteríaCommerce + brand + codeOpen site ↗
Eli's Hot Sand Surf School live website Live
Eli’s Hot Sand Surf SchoolBilingual booking experience + codeOpen site ↗

Experience

A decade between design decisions and production reality.

“Juan wasn’t just sending over designs. He was actively involved in shaping the product.”
Francisco Pautt Guzmán · Software Engineer
  1. SymplastSenior Lead UX/UI Designer · Healthcare, AI-native workflows, design systems
  2. CodeBranchSenior Product Designer & Lead + Product Owner · Nvidia, YMA
  3. Solving AISenior Lead UX/UI Designer · Validation culture, system architecture
  4. IdeawareUX/UI Senior Designer · Client: Bucket.io · AI configuration into a guided funnel
  5. Adaptive Tech SolutionsUI/UX Senior Designer & Team Leader · 3 designers across 3 B2B accounts
  6. SproutLoudProduction Designer → Team Lead → Web Developer · 7 years, 3 promotions · 20+ configurable brand templates
  7. CreactivaGraphic Designer · Print and digital campaigns

Working principle · 4 min read

First, prove it.

Why I refuse to begin a redesign before I can measure it—and what the most uncomfortable weeks of my favorite project changed in my practice.

Read the note ↗
JUAN COLORADO

Next conversation

Bring me the
hard problem.

Enterprise AI, healthcare systems, design operations, and the front-end required to make the work real.

juancolorado87@gmail.com ↗